THE PORTFOLIO OF




















I AM REALLY GOOD AT
CREATIVE AND
ART DIRECTION ACROSS INTERACTIVE EXPERIENCES,
DESIGN, AND AUDIOVISUAL STORYTELLING.











WHO?
Creative Director with 25+ years across games, immersive interactive experiences, and brand campaigns. Clients include Riot Games, EA, Mojang, Google, Nike, Meta, and more.
HOW
I usually get pulled in at the start when things are still up in the air and the vision is ambitious but unformed. My happy place: exploring, making sense of the mess, developing and visualising creative concepts, then going all in defining and seeing everything through to delivery.
WHAT
Creative exploration · Concept development · World-building · Art direction · Game direction, and hands-on work when the project calls for it. I think in story, gameplay, and narrative systems, not just visuals. I’ve steered creative teams through longer, high-intensity projects more times than I can count.
RECENT
· Creative/Experience Direction for a AAA game UI project
· Leading discovery on a large-scale virtual city web experience
· Concept and Art Direction for a VR experience for a luxury automotive brand
· Concept/Creative/Art/Narrative direction for game Den of Wolves campaign.
Due to the nature of my work my last three projects are locked under NDA and I can’t show anything fun.











FEATURED COMMISSIONED PROJECTS









LATEST // COMMISIONED + INTERNAL
























































