Oh how I love when a brief isn’t fully formed yet. That’s where I get to dig in, exploring, testing ideas, throwing out the ones that don’t earn their place, until a concept and a world start to feel exciting. It’s oh-so-messy work, but honestly the part I enjoy most.
This is where it all comes together, how a game, installation or campaign actually unfolds for someone moving through it. Pacing, flow, spatial dynamics, magicking the concept and the visuals into something people actually feel over time. Getting all this right is one of the best parts of the job.
Once there’s a direction, we need to see it, not just describe it. This is where I go hands on where I’m allowed. Directing and creating style frames, key art, look development, motion, pushed through as many versions as it takes until the world feels like one thing instead of scattered parts.
CREATIVE AND
ART DIRECTION ACROSS INTERACTIVE EXPERIENCES,
DESIGN, AND AUDIOVISUAL STORYTELLING.
CREATIVE AND
ART DIRECTION ACROSS INTERACTIVE EXPERIENCES,
DESIGN, AND AUDIOVISUAL STORYTELLING.
