../Client/POPHOUSE/GBK/Experience/Visualiser

Creative direction + Concept development for 360 immersive visualiser celebrating the release of a new compilation of Avicii tracks.

POP HOUSE

Unreal Engine // 2025

A VIRTUAL LISTENING ROOM

Concept & Direction – Avicii Listening Room

This project combined concept realization: A physical installation, a listening room where visitors could experience iconic Avicii tracks, and the development of a 360° virtual version for the public.

Our original concept was a more interactive, gamified experience: a guided camera journey through the virtual space, encouraging visitors to look around, discover clues, decode hidden messages, and unlock shared rewards. Unfortunately, that concept was later dropped in favor of a more static 360° visualizer. Despite the shift, the project was a unique blend of physical design and digital storytelling.

DISCIPLINES
CREDITS

GALLERY